What is Cost Per Wear?
Cost per wear (CPW) is a practical framework for making smarter clothing purchases. The formula is straightforward: divide the purchase price by the number of times you wear the item. A $200 coat worn 200 times costs $1 per wear. A $30 trend top worn 3 times costs $10 per wear. This metric shifts the question from 'can I afford this?' to 'will I wear this enough to justify it?' It naturally guides you toward quality, fit, and versatility — the factors that determine whether you reach for a piece again. Cost per wear is especially useful when deciding between fast fashion and investment pieces, or when evaluating whether to repair, replace, or upgrade.
Example: A pair of $150 quality jeans worn 3 times a week for 2 years = ~300 wears = $0.50 per wear. A $30 pair that falls apart after 20 wears = $1.50 per wear. The 'expensive' jeans were the better value.
How TRY helps
TRY suggests outfit combinations from the clothes you already own. Upload your wardrobe, pick an occasion, and get ideas that fit your style—including staples and formulas that work.
Start with TRYFrequently Asked Questions
What is a good cost per wear?
Under $5 per wear is excellent for everyday items. Under $10 is reasonable for occasion wear. The goal is to be aware of the number, not to hit a specific target — it helps you make more intentional decisions.
Should I always buy the most expensive option?
No. Cost per wear rewards items you actually wear often, regardless of price. A moderately priced piece that fits perfectly and matches your wardrobe beats an expensive piece that sits in your closet.
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